Flexible

Every tender is different, and so is the support you might need. I can work around key deadlines, collaborate remotely or onsite with your team, and step in at different stages of the process.

Whether I’m working with you fractionally or on a single tender, I’ll adapt my involvement to the opportunity, your team and the work that needs to get done.

Experienced

Before specialising in bids, I spent more than 15 years running businesses myself. As an owner-director, I worked across operations, recruitment, HR, health & safety, quality and environmental management, marketing, exports, sales and business development.

That experience means I understand the business behind the bid, not just the words that appear in the proposal.

I later spent three years in a corporate bid team, managing and writing tenders for the NHS, local authorities, the MOD and private organisations across the UK.

Since then, I’ve supported clients on a freelance basis, providing bid writing, management and ongoing tender support across a range of sectors.

In 2024, I achieved APMP Foundation Certification, strengthening my professional knowledge of bid and proposal management best practice.

Commercially focused

I’ve been on both sides, bidding as a business owner and managing bids for other companies.

I understand how a strong bid must be worth pursuing, commercially viable, and communicated through an evidence-backed proposal that speaks directly to the buyer's needs.

If I don’t think you meet the customer’s requirements or you aren’t in a strong enough position to compete, I’ll say so rather than waste your time and money pursuing an unlikely win.

I deliberately limit the number of clients I work with so I can stay closely involved, understand their business and give live bids the attention they need.

And when we do bid, I’ll use clear, persuasive writing backed by evidence of your experience and expertise, giving buyers good reasons to choose you.